Senior Meta Ads & Client Success Manager

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Meta Ads & Client Success Manager based in Australia.

We are seeking an experienced, results-driven Meta Ads specialist to manage and scale paid advertising campaigns for Australian clients. This is an exciting opportunity to combine performance marketing expertise with strategic client relationship management in a growing digital agency. You will take ownership of multiple advertising accounts, developing data-driven lead-generation strategies that deliver measurable business results. From campaign planning and budget allocation to creative testing and performance optimisation, you will play a key role in maximising ROI and reducing customer acquisition costs. Working closely with clients, you will translate campaign insights into actionable recommendations while building long-term partnerships based on trust and performance. This fully remote position offers significant autonomy, direct business impact, and the opportunity to progress into a Head of Paid Media role.

Manage, monitor, and optimise multiple Meta advertising campaigns across different client accounts, ensuring strong performance and alignment with business objectives. Develop and implement effective lead-generation strategies focused on attracting qualified enquiries, increasing conversions, and maximising return on investment. Take ownership of advertising budgets, ensuring efficient allocation, ongoing optimisation, and strategic scaling of successful campaigns. Manage campaign tracking and measurement using Meta Ads Manager, Meta Pixel, and Conversions API to ensure accurate performance monitoring. Design and execute creative testing strategies, analysing different ad formats, messaging, and approaches to identify the most effective combinations. Monitor key performance indicators, including cost per lead, customer acquisition costs, conversion rates, and ROI, identifying opportunities to improve campaign efficiency. Analyse advertising data and transform performance insights into practical optimisation strategies and recommendations. Communicate campaign results, progress, challenges, and strategic recommendations clearly and regularly to clients. Build and maintain strong client relationships through proactive communication, transparency, and consistent delivery against agreed objectives. Take full accountability for campaign performance and client outcomes, identifying potential issues and implementing solutions independently. Collaborate with the wider team to improve marketing strategies, strengthen service delivery, and contribute to the agency's continued growth.

Requirements:

At least 5 years of hands-on experience managing and optimising Meta Ads campaigns. Previous experience managing multiple advertising accounts simultaneously, preferably within a digital marketing or performance marketing agency. Proven track record of generating qualified leads, improving advertising performance, reducing customer acquisition costs, and increasing ROI. Strong practical knowledge of Meta Ads Manager, Meta Pixel, Conversions API, campaign tracking, and performance optimisation. Experience managing substantial advertising budgets, allocating spend strategically, and scaling profitable campaigns. Ability to develop and implement creative testing strategies, using campaign data to guide decisions and improve results. Strong analytical skills, with the ability to interpret complex campaign metrics and translate them into actionable business recommendations. Excellent written and verbal English communication skills, with experience working directly with Australian or UK-based clients. Strong client relationship management skills, including the ability to manage expectations, communicate performance insights, and build long-term partnerships. Commercial mindset with a strong understanding of lead generation, customer acquisition, profitability, and measurable business outcomes. High level of ownership, accountability, and problem-solving ability, with the confidence to make independent decisions. Comfortable working remotely while maintaining sufficient working-hour overlap with clients and teams based in Sydney, Australia.

Nice to have:

Experience generating leads for professional services, healthcare, legal services, or trades-related businesses. Previous experience working in a digital marketing or performance advertising agency. Experience managing campaigns across different industries and client business models. Leadership potential and an interest in developing towards a Head of Paid Media position.

Benefits:

Fully Remote Work: Enjoy the flexibility of working remotely from Australia. Competitive Compensation: Receive a monthly salary through a B2B contract arrangement. Career Development: Access opportunities to expand your responsibilities and progress professionally within a growing digital agency. Leadership Opportunities: Potential to develop into a Head of Paid Media role as the business and team expand. Direct Business Impact: Take ownership of advertising performance and contribute meaningfully to client success and overall agency growth. Professional Autonomy: Manage campaigns, make strategic decisions, and implement performance improvements with a high level of responsibility. Client Portfolio Exposure: Work with multiple Australian clients across different business sectors, strengthening your performance marketing and client management expertise. Remote Collaboration: Work within a team focused on digital marketing, lead generation, and business growth.

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

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